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Authentic, Effective NewslettersFrequent contact is good for business relationships. Meaningful contact is better. Some newsletters help their issuers to maintain resilient business relationships with hundreds or thousands of readers over years. Other newsletters just cause trouble to their issuers, who wonder if the newsletter has any positive effect on any of the readers.
Trying to transform a newsletter from the troublesome category to the business-booster category has created a lot of aggravation for many people who issue newsletters: franchisors, credit unions, pharmacies, associations/societies, investment advisors, and many others. This aggravation sometimes triggers attempts to fix newsletter troubles that do not really make the situation much better. Hence, a wholistic fix to solve newsletter problems becomes an unfulfilled wish.
Articulate’s newsletter doctor represents an experienced, educated, professional problem solver. One who can provide relief to newsletter pain and help to transform a newsletter from an anemic performer to a robust contributor to success.
With experience going back to the late eighties in small-distribution publications that communicate authentically from the publisher to the reader, Articulate's principal consultant, Glenn R Harrington, is an experienced, educated, professional newsletter problem solver. Harrington and his staff and associates have guided the successful turn-around of many a newsletter.
Since 1996, Articulate Consultants has been instrumental in fulfilling the wish to transform newsletters from troublesome to business-boosting.
For enterprises that need to maintain hundreds or thousands of business relationships as resilient over years, the benefits from Harrington's involvement in newsletters include:
Imagine authentic, effective newsletters that provide meaningful contact to readers who welcome them each time.
Individuals and groups can book consulting by telephone with newsletter expert Glenn R Harrington of Articulate Consultants. Click here for booking information.
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Article: Why Most Newsletters Don't Work part one: Success and How to Monitor It
Article: Why Most Newsletters Don't Work part two: For Effective Newsletter Content, Get Real
Article: Newsletter Pain or Pleasure?
Article: Do Not Write Your Own Newsletter We already know you’re the experts.
Article: The Story of Lynne & Dave
Individuals and groups can book consulting by telephone with newsletter expert Glenn Harrington of Articulate Consultants. Click here for booking information.
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serving Canada and the USA from Victoria, British Columbia, Canada When the clock on the wall of Articulate Consultants says 12:00 noon, then clocks in Vancouver also say 12:00 noon. © Glenn R. Harrington / Articulate Consultants Inc. |