Glenn R Harrington, BA

Principal Consultant

Articulate's Principal Consultant, Glenn R Harrington is a natural wordsmith and entrepreneur. Eloquent since boyhood, this lifelong student of language and linguistics comes by his business sense through a lifetime of immersion.

He is the son and the grandson of retail businessmen and started working in the family hardware store at age 13. This is the primary basis for his consulting expertise in managing the client experience. He has demonstrated an affinity for entrepreneurism ever since.

Articulate Consultants got its name after a market survey revealed the common perception that Glenn's tendency to articulate concepts with insightful accuracy is a distinct source of value. His marketing-communications acumen (sharp mind, keen judgment) has also proven to be a distinct source of value.

Harrington's dual perspective - a way with words plus a mind for business - combine in the firm's niche: integrated marketing and brand management based on authenticated key messages. Eexceptional wordsmithing and leadership-infused project management supplement this.

Harrington specializes in consulting to identify the ideal client profile, then discovering and articulating meaningful, authenticated key messages to that segment of the target market. This can help to foster increased loyalty and referrals for Articulate clients to enjoy more good business at lower cost-per-sale.

Critical to Harrington's success as a consultant is his tendency to ask questions. Indeed, after he consults with a business owner, management team, or committee, it is common for feedback to include such statements as, "Glenn asks one sharp question after another."

People also notice his active listening, often remarking that he summarizes their ideas eloquently. This is how he leads Articulate's clients to bright ideas in their own thinking.

Harrington's perspective has formed through years of exposure to retail merchandising. He also has an affinity for small manufacturers. His experience in financial services has gone unbroken since 1987, and he has worked with many enterprises of five or fewer people. As a result, he has a splendid history of applying his perspective to various fields effectively, as in the metaphorical stories he tells and the articles he writes.

Through his business sense, Harrington instinctively seeks to sharpen the focus of a business concept to help fulfil its potential. Even for clients who are not business people, he thrives on being a problem solver. He is a natural project manager and draws on a circle of talented on-call creative experts.

Never afraid to challenge, he asks, "Are you ready to aim high?"

Special Consultants

Articulate Consultants has several independent consultants on-call. When appropriate to optimize value, some Articulate clients benefit from the guest appearances of these associates.

These specialist consultants share Articulate's basic values and mission. They are articulate and they widen the scope of Articulate's key-message and brand-management focus.